Ep 77 – Her-Story is the New History

Ep 77 - Her-Story is the New History
This just in: sliding doors build companies. For Emily Ames and Kate Hamilton, it was a chance meeting in a Spain that led them to create a renowned content agency that combines smart storytelling with innovative strategy. In this episode, Emily and Kate share their journey to creating Sonder & Tell and the need for powerful storytelling. Emily and Kate are the cofounders of Sonder & Tell and 2019 Forbes 30 under 30 listees.
Emily Ames and Kate Hamilton
Chance encounters can change the world.
Like when Emily Ames and Kate Hamilton first met in Spain, quickly moving from strangers to best friends to business partners. Beginning with a shared writing column and growing a travel magazine into a multimedia platform, both ladies knew they had a bond that rivalled Tina Fey and Amy Poehler.
Then came a strike of inspiration; a better, smarter way to create content and tell stories that speak directly to the audience. This led to the creation of Sonder & Tell, a content agency that combines storytelling and innovative strategy. The rest, as they say, is her-story.
In this episode, Emily and Kate share their journey to creating Sonder & Tell, their love for storytelling, and why you don’t necessarily have to become an entrepreneur to be a #girlboss.
Street Cred:
Emily Ames and Kate Hamilton are the cofounders of Sonder & Tell, a content and communications agency that helps story-driven brands find their voice and express themselves. They work with a range of consumer-facing lifestyle brands such as Airbnb and Jigsaw. In 2019, both Emily and Kate were honoured on the Forbes 30 under 30 list for their phenomenal work.
Highlight Reel:
How Kate and Emily both met [11:57]
Why they started Sonder and Tell [22:58]
Their advice on becoming fearless [29:45]