As children, many of us are encouraged to find our passions and explore what we love. However, as we grow older this pursuit often gives way to other priorities. As adults, we can tend to conform to society’s expectations on the way we spend our time and the way our careers progress.

Fortunately, that wasn’t the case for Max Hertan, who opted to reject the traditional path of getting a corporate job straight out of university and forge his own. Now, running his highly successful marketing business and learning a new skill each month as part of his YouTube Series ‘Max’s Monthly Challenge’, passion remains at the centre of Max’s career and life.

Max is the Founder and Director of Megaphone Marketing, one of Melbourne’s leading social media and digital marketing consulting firms. Megaphone Marketing has been running for the past five years and was nominated as a Telstra Business Award Finalist in 2016. Max is also the co-founder of e-commerce business, Squeak Design and his YouTube channel, Max’s Monthly Challenge, has a solid following of over 40k.

How Max became a nerd for Business [4:10]

Why Max as a university student decided to start a business called Uni Party Listings that gained 25k following on Facebook and was sponsored by RedBull & Future Music Festival [6:12]

How choosing not to follow the traditional career trajectory of getting a graduate role straight out of university can enable you to forge your own path [10:07]

The early challenges Max faced when deciding to start his now highly successful marketing business [15:39]

Max’s quick 1 Minute Crash Course in marketing [17:30]

Why Max decided to start his YouTube Channel that now has over 40k followers [20:05]

And lots more!

Explore Megaphone Marketing

Follow Max on YouTube

Follow Max on Instagram

Check out Max’s e-commerce business: Squeak Design